CALIFORNIA DREAMING IS A REALITY FOR LOCAL SKINCARE SPECIALIST
A fledgling business from the heart of Northumberland is reaching warmer
climates as its range of natural and organic beauty products is launched in
the sunny state of California.

Empathy Skincare Ltd manufacturers of the Natural Empathy range was
officially launched in the UK in November 2008 and is already building a
loyal client base amongst regional and national consumers, but it’s
interest from America which could really see this luxury local brand reach
the big time.

Overallbeauty.com the California based cosmetics store and web site was
so impressed with the quintessentially British brand and the ethos of
purity, passion and provenance, that it is selling the range online to its
stateside customers.

“We provide natural and pure products inspired by British country living.”
Said Empathy Skincare managing director Beverley Stuckey.

“We’re about working with the best ingredients available in the UK,
honest, passionate suppliers and tracing the true heritage of our products
and recipes. These are messages which are appealing, not only to a local
and nationwide audience but have a global resonance.”

“Americans seem to love the true British nature of our products, from the
care and consideration that has gone into the packaging to the journey of
our core ingredients; like the rapeseed oil, grown from seed and
harvested in rural Northumberland. But it’s not just Americans, we’ve
even got fans amongst the Belgian Royal Family.”

Interest from Overallbeauty.com has delighted the team at Natural
Empathy and as founder of the California company Kim Snyder
explains,
she’s already hooked on the new British brand,

Said Kim, “ There’s just something special about the UK and the
awesome natural beauty products it produces. Natural Empathy is
no exception; in fact I think it is quite unique. The fragrances in
particular are amazing, a factor often overlooked or compromised
by other organic brands. I love it.”

Natural Empathy is available through a range of outlets, visit
www.naturalempathy.com to view and buy the whole range or call
into the Amble store. Barry and Bobby’s Hair design in Newcastle
and @Fern Avenue in Jesmond are just two of the local stockists
currently selling a selection of items. More outlets are on their way,
so watch this space.


For further media information please contact:
Philip Stuckey on 07917638917, philip@naturalempathy.com
Rebecca Wilson on 07766755922, bex@naturalempathy.com

Editors Notes:

• Natural Empathy is a range of natural and organic skin and hair-care
products which are paraben and sulphate free.

• They use high quality ingredients some of which are produced by
local Northumberland farmers and others are chosen from around
the world for their provenance and purity.

• This is a family business founded by Beverley, Philip and daughter
Madelaine Stuckey.

• Beverley and Maddy studied natural skincare in rural France before
designing the Natural Empathy range.

• For a full list of outlets please contact Philip or Rebecca.